Pure Holding AG
Pure Holding AG is the market leader in the European cannabis industry. Since its foundation two years ago, the innovative company has grown organically but enormously fast. As a result, the Pure Group has succeeded in establishing itself as Europe’s largest CBD producer. The group is completely vertically integrated in the industry and covers the entire supply chain through its various subsidiaries. In addition to the production of raw materials, extraction, distribution and pharmaceuticals, the group also operates its own Research & Breeding team, Pure Cannabis Research AG. Together with its partners PCR AG sequences the world’s first cannabis Pangenome. Thanks to the knowledge of where traits are contained on the DNA, new cannabis varieties can be precisely bred to get the world’s best cannabis genetics as fast as possible.